Osram - Let There Be Light
How do I achieve the best possible connection between product visibility and uncompromised protection? This question was the starting point of our work, because Osram was looking for a packaging solution that dealt with the main problems of the lamps: in order to make sure they were buying the right product, the previous packs were being opened in the shops. Although this allowed a good examination of the lamp, it also made it impossible to resell it. The packaging developed by pacproject offers an ideal solution: a sealed PET blister pack. It is not possible to open it without tools, but the transparency of the material ensures an all-round view of the product. So making the right purchase decision is easy and the lamp remains protected.