COOPERATION, SYNERGY AND ADVANCEMENT IN THE PACKAGING INDUSTRY
In order to work most efficiently and create maximum synergies between projects, we have developed a range of tools with which partner companies can contribute to our Open Innovation Knowledge Pool. Effort can be shared and mutual projects conducted easily. Variations of the Packaging Wheel© can be used by companies to share their expert knowledge and at the same time build up their image. The mission of our Open Knowledge Pool is Technology Advancement in the Packaging Industry, to promote Packaging as a Branding tool and to support the cooperation between Suppliers, Brand Owners and Retailers.